A recent trip to see Santa did not turn out as I expected. We thought we had laid a foundation for a good Santa
experience. See, we have a life-size Santa Claus figure in our entryway (sounds creepy, but it’s not). The hubby would take my daughter over to Santa, have a chat and a hug and then call it a night. We are set, right? The moment of truth came on Sunday when we stepped up to have our picture made. First, let me tell you that we had driven to the mall earlier that morning, waited an hour for a spot in line and then came back to the mall at 3pm to wait another 45 minutes. Now, it’s hard to say what really triggers the crying when a child is faced with Santa. He’s not scary? While I know that this picture represents a rite of passage, I just cringe looking at my daughter squirm. Sometimes, no matter what you do, the end result does not turn out like you expected. The good news is that there is always next year. If you find yourself feeling like this picture with some other call tracking provider, here is what you can do about it (and you don’t have to wait a year…). Call Century Interactive and we can have you…
- Put a dynamic number on your website. We can get this going for you in around a day so why would you wait any longer to see how you are getting phone calls? Don’t you want the keywords and referring sites that brought you leads?
- Start using an outbound call tracking number. You can use one number for your entire company and have the ability to see how your team is performing.
- Set up static local call tracking lines. New marketing = new call tracking number. You can get into the routine of setting up a new number when you set up a new campaign. With the way things are digital these days, you probably have an opportunity to add a number all the time.
- Point your current phone numbers to call tracking numbers. It’s not ideal, but it’s a way to see what works without having to reprint all of your business cards and marketing materials.
Our team is here and ready to give you expert guidance on how to use call tracking and get the most out of the data you see in our portal. It could be your very own Christmas present to yourself. Ho ho ho! Merry Christmas.
Tags: call tracking, outbound call tracking, website tracking